IPG Women's Breakfast - Through New Eyes
Women have many group identities based on nationality, race, ethnicity, sexual orientation, motherhood, work and other dimensions of diversity. At this breakfast, we will examine how intersections of identities can affect women’s perceptions and experiences with media, careers, gender equity initiatives, brands and fans.
How Do We Get People to Like VR
How do you get people to like virtual reality enough to buy a headset and keep coming back? That’s the real question, and the challenge ahead that we will explore in this session.
All Worth It: L'Oréal and Dame Helen Mirren Redefine Diversity
Hosted by: McCann Worldgroup
In 2016 L’Oréal Paris partnered with the Prince’s Trust to transform self-doubt into self-worth for thousands in the UK. They changed their famous end line from 'Because you’re worth it' to 'Because we are ALL worth it' to highlight that regardless of your background, gender, sexuality, or beliefs, you should achieve a feeling of self-worth every day. This intimate discussion features Oscar-winning actress/brand ambassador Dame Helen Mirren, Adrien Koskas, L’Oréal Paris UK General Manager, and Suzanne Powers, McCann Worldgroup’s Global Chief Strategy Officer, highlighting inclusivity and diversity and why it needs to be delivered in a more visible and meaningful way.
Telling a Good Story: Ian McKellen with The Brooklyn Brothers
Ian McKellen has embodied some of the world’s best-loved characters from Hamlet to Sherlock Holmes, from Marvel Comic’s Magneto to Tolkien’s Gandalf. He's taken on challenges in work and in life, to tell stories he believes need to be told, both factual and fiction.
In this session, Jackie Stevenson, founding partner of The Brooklyn Brothers will sit down with Sir Ian to discuss how he combines creative fulfilment with doing the right thing, which often proves to be the smart thing. Together they'll identify lessons we need to learn from future generations if we’re to build a brighter, better future.
Lunch: Technology for Social Good
We’ll be joining our friends at m ss ng p eces, The Verge, and Future of Storytelling to talk about technology’s role in promoting social good over lunch at Gotha Beach.
RSVP to firstname.lastname@example.org.
Dot Dot Dot @ Cannes
Dot Dot Dot, formerly known as FUTURES, is a network of entrepreneurs, innovators, founders and CEOs who come together to share ideas, address and plan solutions to an agenda they define. They are bringing the anti-conference spirit to Lions Entertainment - where some original members of the group and guests take time to consider some of the more practical challenges facing the sector.
Disruption by Design: Creating the Next Agency Model
Consulting firms, in-house agencies, owned media platforms – the list of powerful disruptions deconstructing the advertising industry is growing. To shift from being the disrupted to the disruptor, agencies must completely reimagine their model around delivering innovation. Join R/GA founder, chairman, and CEO Bob Greenberg, global chief creative officer Nick Law, chief strategy officer Barry Wacksman and senior vice president of consulting Saneel Radia as they unpack how R/GA disrupted itself and created a new model that combines the strategic insights of innovation consulting, the technology chops to implement the solutions you recommend and the creative skill to meaningfully engage people.
I.D.E.A. Diversity Event
o I.D.E.A. and FCB are proud to partner in the launch of “Creativity In Cannes,” a movement to help identify and celebrate creative professionals of color at Cannes Lions. Join the movement on Instagram by following @CreativityInColor and be a part of the growing family of diverse creatives that are helping move the industry forward. Show your support on social by tagging @CreativityInColor or including #CreativityInColor in posts that feature diverse creatives who are making this year’s Cannes Lions more colorful than ever – see who they are, what they do, and celebrate the Cannes Lions nominees and winners. Join us for our launch event aboard Boat FCB featuring special guests and a live musical performance.
CMO POWER CONVERSATION: INVEST IN SUCCESS – DIVERSITY IS GOOD FOR BUSINESS
Strong leaders are passionate, nurturing, collaborative and empathetic and we need both male and female leaders who exhibit these traits to advance equality in the workplace. Please join us for an unplugged conversation around how we celebrate leaders making a difference.
Huge launched a special tip bot for Cannes called "Tipsy." Here is a link to our microsite with additional details on who's going, what we're up to, etc.