Events

IPG Women's Breakfast

Hôtel Martinez, 73 Boulevard de la Croisette
8:00AM - 10:30AM
IPG

Program starts promptly at 8:30 AM

Spotify Top-to-Top

Spotify Beach
11:30AM - 12:30PM
IPG Mediabrands

Invite Only

Content Session: Marketing in the Era of Hyper-Data Sensitivity

IPG MB Villa
12:00PM - 1:30PM

Hosted by Facebook

Data underpins all of our service offerings, keeping marketers on the leading edge of media and advertising. As such, a fully transparent digital infrastructure is critical for long-term sustainability. Join leaders from Facebook and the IPG Mediabrands network to discuss the future of data management.

Open to All IPG MB Attendees, Clients & Partners

Transformation at Speed

Debussy Theatre, Palais I
1:00PM - 1:45PM
R/GA

The Digital Revolution began with a series of technological innovations that quickly coalesced into a completely new connected way of living, working and communicating. After decades of progress and trillions of dollars of investment, why are brands still struggling to navigate these evolutions in technology and the corresponding shifts in consumer behaviour? Join R/GA founder, chairman and CEO Bob Greenberg, along with Saneel Radia, EVP, Global Head of Consulting; James Temple, EVP Chief Creative Officer, EMEA; and Jess Greenwood, VP, Strategy, as they unpack the briefs that every brand should be tackling to transform their business, customer experience and marketing.

Questions this session will answer:

How can my brand increase direct online sales in the face of the ecommerce behemoths?

How can we transform data into membership so my customers keep coming back for more?

If convenience is everything to today’s consumer, how do we make the path to purchase and delivery as easy as possible?

MediaLink Daily Dose: Place-Based Edge: Creative Application of Data in Technology

MediaLink Suite, The Carlton Hotel
3:30PM - 5:00PM
IPG Mediabrands

Location data is the crucial to real-world behaviors, business intelligence and, ultimately, a competitive edge. How should marketers use this data to uncover insights into the experiences people want—when and where they want it?

Moderated by Kasha Cacy, US CEO, UM; Featuring: Gil Elbaz, CEO, Factual, Fumbi Chima, CIO, Fox Networks Group, Kirk McDonald, CMO, AT&T AdWorks, John Dokes, CMO, AccuWeather, Meredith Long, CRO, Quantcast

Fireside Chat Moderated by Matt Spiegel, MediaLink; Featuring Roel De Vries, Corporate Vice President, Global Head of Marketing and Brand Strategy, Nissan, Alicia Hatch, CMO, Deloitte Digital

IPG Women's Panel

The Girls' Lounge, The Martinez
4:00PM - 5:00PM

TBD

Afternoon Content Session, Hosted by Turner

IPG MB Villa
4:00PM - 5:30PM
IPG Mediabrands

Location data is the crucial to real-world behaviors, business intelligence and, ultimately, a competitive edge. How should marketers use this data to uncover insights into the experiences people want—when and where they want it?
Moderated by Kasha Cacy, US CEO, UM; Featuring: Gil Elbaz, CEO, Factual, Fumbi Chima, CIO, Fox Networks Group, Kirk McDonald, CMO, AT&T AdWorks, John Dokes, CMO, AccuWeather, Meredith Long, CRO, Quantcast
Fireside Chat Moderated by Matt Spiegel, MediaLink; Featuring Roel De Vries, Corporate Vice President, Global Head of Marketing and Brand Strategy, Nissan, Alicia Hatch, CMO, Deloitte Digital

Open to All IPG MB Attendees, Clients & Partners

Economist The Big Debate: The People vs Tech

Palais des Festivals et des Congres, Debussy Theater
5:00PM - 5:45PM
IPG Mediabrands

Moderated by: Economist Editor-In-Chief, Zanny Minton Beddos; Featuring: Daryl Lee, Global CEO, UM; Carolyn Everson, VP Marketing Solutions, Facebook; Additional panelist TBC

*Delegate Badge Required

Late Night at the Villa

IPG MB Villa
9:00PM - 11:59PM
IPG Mediabrands

Open to All IPG MB Attendees, Clients & Partners

Spotify Beach Party

Spotify Beach
10:00PM - 11:59PM

INVITE ONLY

Resources

No Resources