IPG Women's Breakfast @ Cannes
Registration and Breakfast begins at 8 AM, Program starts at 8:30 AM.
Living in the Age of AI: Documentary Screening
Machine Learning: Living in the Age of AI, directed by Chris Cannucciari, is a new documentary film from WIRED and McCann Worldgroup that puts a human face on AI and explores how emerging technologies are affecting the people that actually use them.
Through a screening of the documentary, we will examine the extraordinary ways in which we are interacting with these new technologies, and explore how AI can help brands play a meaningful role in people's lives.
Questions this session will answer:
How is AI playing a meaningful role in people’s lives today, and why should marketers pay attention?