Breakfast Session, Hosted by NBCUniversal
Hosted by NBCUniversal
Content Session, Hosted by Spotify
The Humanization of Data: How can we understand people through their streaming habits? Data has become an invaluable currency in the world of advertising, but how can brands use every day audience habits to gain an untapped advantage? In this session, leaders from Spotify and UM share how marketers can activate on music streaming behaviors to gain valuable consumer insights.