Events

Rob Reilly at Masters of Creativity

Cannes Lions School Campus
9:00AM - 10:00AM
McCann Worldgroup <br>

Tapping New Media to Connect with Fans and Their Passions

Inspiration Stage
10:00AM - 10:45AM
IPG

Join Academy Award-winning actress Halle Berry and Mastercard Chief Marketing and Communications Officer Raja Rajamannar for an inspirational conversation about the use of emerging technology platforms and insights to connect global super fans to personalised interactions and priceless possibilities. The discussion will be introduced by Michael Roth, IPG Chairman and CEO.

Google Presents The New Procurement Paradox

IPG Mediabrands Villa Terrace, 61 Boulevard de la Croisette
10:00AM - 11:00AM
IPG Mediabrands

- Kirk Perry, President, Brand Solutions, Google
- Jeff Lupinacci, Global Chief Finance Officer, Ipg Mediabrands
- Guy Beach, Global Client Operations & Chief Commercial Officer, IPG Mediabrands

Open To Internal Folks & Clients – Invite Forthcoming

Artificial Intelligence and the Arrival of Conversational User Interfaces

Boat FCB, The More – Monkey Bridge
11:00AM - 12:00PM
FCB <br>

By the end of 2017, it’s estimated that over 30% of consumers’ interactions with technology will be by voice! This session will focus on the role that artificial intelligence has played in the emergence of conversational user interfaces, as well as the current voice and bot landscape – and where it’s headed. Presented by RAIN, a digital agency best known for building voice apps for Amazon’s Echo, this session will also provide tips on how brands should approach their conversational strategy.

TeenHack: How Teen Entrepreneurs Can Give Brands An Innovation Edge

Innovation Stage, Palais 1 Boulevard de la Croisette, 06400 Cannes
11:30AM - 12:00PM
McCann Worldgroup <br>

Hosted by General Motors & McCann Worldgroup
General Motors’ Chevrolet deploys a number of innovation models to solve real-world problems, including autonomous driving, Apple CarPlay, Android Auto, drivers’ aids and self-parking. But what about a challenge as sensitive as teen texting and driving? In partnership with Commonwealth//McCann, Chevrolet took a unique approach based on the belief that those who cause it should solve it. Join them as they go under the hood to explore how the client and experienced creative teams interfaced with emerging teen entrepreneurs to formulate a potential solution.

How One of the World’s Biggest Automotive Brands Thought Small to Innovate

11:30AM - 12:00PM
McCann <br>

By Chevrolet & McCann Worldgroup
General Motors’ Chevrolet deploys a number of innovation models to solve real-world problems, including autonomous driving, Apple CarPlay, Android Auto, drivers’ aids and self-parking. But what about a challenge as sensitive as teen texting and driving?

In partnership with Commonwealth//McCann, Chevrolet took a unique approach based on the belief that those who cause it should solve it. Join them as they go under the hood to explore how the client and experienced creative teams interfaced with emerging teen entrepreneurs to formulate a potential solution.

Emma Perkins ‘Inside The Jury Room- Promo & Activation'

The Palais, Work & Awards Hub
12:00PM - 12:45PM
MullenLowe Group

FCB Presents: “The ‘Never Finished’ Creator Series, with Susan Credle & Savion Glover”

Lumière Theater, Palais
2:00PM - 2:45PM
FCB <br>

FCB Global Chief Creative Officer Susan Credle will moderate an intimate and candid discussion with tap dancer, actor and Tony Award-winning choreographer Savion Glover. Learn how Glover successfully and creatively evolved his career – which has spanned the arts, including Broadway, film and TV – and discover what drives his “Never Finished” spirit.

FCB Presents: “Here are the Women”

Boat FCB, The More – Top Deck
4:00PM - 5:00PM
FCB <br>

Come hear four fearless female leaders: Twitter’s new CMO, Leslie Berland, and our Global CCO, Susan Credle, candidly share the challenging, proud and low and high moments, as well as the fears, inspirations and drive behind their career successes. Moderated by Lucy Hockings, BBC World News, this panel also offers an alternative look at the age-old question: Instead of asking, “Where are the women?” these fearless trailblazers forged their own paths, futures and career successes by adhering to the motto, "Here are the women.”

Understanding Mobile: Making Meaning in the Age of Communication and Innovation

Inspiration Stage
4:00PM - 4:45PM
R/GA

Understanding Mobile: Making Meaning in the Age of Communication and Innovation
By Lions Innovation and R/GA Start-up Academy
Mobile devices have completely transformed the way that consumers engage with each other, and in turn, how and where brands must communicate with consumers. In this session, Snap Inc’s Head of Creative Strategy Jeff Miller and R/GA Global Chief Technology Officer Nick Coronges will showcase a new breed of marketing technology start-ups that are enabling brands to create and deliver meaningful experiences.

Initiative Presents: Culture Club

IPG Mediabrands Villa Terrace, 61 Boulevard de la Croisette
4:30PM - 5:30PM
Initiative

- Amy Armstrong, Us Ceo, Initiative
- Halle Berry, Oscar-Winning Actress
- Dotmaster, Graffiti Artist
- Fergus O’hare, Apac Head, Global Creative Shop, Facebook

Open To Internal Folks & Clients – Invite Forthcoming

Whiskey Angels Tasting Featuring Jack Daniel’s, led by Noelle Weaver for Contagious

Boat FCB, The More – Top Deck
5:00PM - 6:00PM
FCB <br>

Come learn and experience the art of whiskey tasting in this hands-on session led by Noelle Weaver, a managing director at Contagious Communications by day who is also a trained whiskey-tasting angel!

Special Tribute to 100 Years of Ella Fitzgerald

Boat FCB, The More – Top Deck
6:00PM - 7:00PM
FCB <br>

2017 marks what would have been the 100th birthday of American jazz singer Ella Fitzgerald, whose remarkable career earned her the name “First Lady of Song.” Join us for an evening of live jazz vocals by Crystal Petit as we honor Fitzgerald’s centennial celebration.

Dinner: The Intersection of Technology and Storytelling

Casa Mia
8:00PM - 9:30PM
Huge

We’re partnering with Emmy Award-winning, new wave product and entertainment company m ss ng p eces for an evening of dinner, drinks, and discussion on the future of technology and storytelling.

RSVP to cannes@hugeinc.com.

Resources

Tipsy

Available throughout the conference.
Huge

Huge launched a special tip bot for Cannes called "Tipsy." Here is a link to our microsite with additional details on who's going, what we're up to, etc.

The Girls' Lounge @ Cannes

Grand Hyatt Cannes Hotel Martinez, Penthouse #731
8:00AM - 7:30PM

Daily Events and Activities

Headshots, Confidence Coaching, Wellness Garden, Confidence Closet, Professional Styling.
*Please email kellie@tfqventures.com for appointments