Google Pride Day
Open to all Cannes Attendees
All day event
The Drum Presents: Digital Transformation
Executives from British telecom company BT and digital agency Wunderman will examine the issues around digital transformation, what that means and how businesses of the future can get “future ready”. And what do we need to get there? More technology, better creativity, new skills?
Brand Building With New And Emerging Technology
In Partnership with Google
Augmented Reality, Virtual Reality and Artificial Intelligence are changing how we engage with consumers. Join Tim Ringel, Global CEO, Reprise, and experts from Google’s AR/VR, Machine Learning and Assistive teams as they discuss how brands can put these technologies to work.
Crystal Petit Celebrates World Music Day
To celebrate the 37th annual Fete de la Musique, FCB welcomes singer-songwriter Crystal Petit for an exciting musical tribute to the sounds of the world. Vive la musique!
Hill Holliday and Match Group present: "All the Single Ladies: Reaching the Modern, Independent Woman"
Are we shunning the single woman? A new research study released by Hill Holliday’s Origin and Match Group reveals some surprising statistics about women between ages 30-45 who are unmarried and childless. The research examines how they see themselves in advertising and media, their shopping and purchasing habits, and how they position themselves across social, professional and dating profiles. The eye-opening results challenge long-held assumptions about single women and have broad implications for marketers.
Featuring Hill Holliday Chairman & CEO Karen Kaplan and Dr. Helen Fisher, a senior research fellow at the Kinsey Institute and a chief adviser to Match.com, the panel will feature leading marketers in a lively discussion about this vital consumer segment that is influential and growing -- yet often overlooked.
This panel will explore:
• How single women are understood by and portrayed in media & advertising today
• How marketers are evolving their conversation with women, given today’s cultural shifts
• How marketers are designing modern experiences that connect their brands with today’s unmarried consumer.
The total number of single, unmarried people is continuing to rise, more than half of which are women. This indicates they’re a growing, valuable segment. The study specifically focused on this life stage, because it’s past the average age of marriage, and is an emotionally rich segment to explore and understand the deeper complexity of singledom today.
Google: What Creativity Can Do
How do you build one of the world’s most valuable brands while staying true to its core principles and beliefs? Robert Wong and Steve Vranakis from Google's Creative Lab come to the Palais to give a peek behind-the-scenes at how creativity is driving what matters next to Google, its partners, and the billions of users it serves. Featuring: Robert Wong, Vice President, Google Creative Lab and Steve Vranakis, Executive Creative Director, Google Creative Lab
How Can Machine Learning Help Creativity?
Part of the Creativity Matters series: join the team behind Benjamin, the first AI screenwriter, for a vision of creative co-habitation. Featuring: Oscar Sharp, Film Director, Ross Goodwin, Creative Technologist, Artists + Machine Intelligence, Google, Karen Boswell, Head of Innovation at adam&eveDDB and Cathy Pearl, Head of Conversation Design Outreach at Google.
FCB & Pandora World Music Day: The Power of Music to Move Brands
On World Music Day we are hosting a day long series of musical performances and inspiring talks on board Boat FCB. This panel hosted in partnership with Pandora will explore the power of music in creative work and its role in moving consumers and building brands. Leaders across music marketing will explore the influence of music and the impact it has on the creative process. For this talk, three time Latin Grammy award-winner Carla Morrison joins to offer an artist perspective and share a brief acoustic performance of her latest hits.
FCB's "Never Finished" Series: Levi's Jen Sey, #MeToo's Tarana Burke
Delegate Pass Required.
We’re living through extraordinary times and great change, particularly for female empowerment. In an era of #TimesUpAdvertising, come hear from two pioneers who took action long before these movements began. A former elite athlete, LS&Co. Global Brands CMO Jen Sey spoke out about the abuses in gymnastics in her book, Chalked Up long before the sport underwent scrutiny. Time’s 2017 “Person of the Year” Tarana Burke founded #MeToo and devoted her life’s work to empowering women and girls 12 years before the phrase went viral. Discover what inspired these creative forces to take action, the struggles and challenges they faced, and how they’re keeping the momentum going in this year’s “Never Finished” series, moderated by FCB West CCO Karin Onsager-Birch.
Founder Feature: Female-Led Startups at The Forefront of Innovation
Hear from the female founders participating in this year's Cannes Startup Academy as they pitch their companies, share their founder journeys, and discuss ways to support women in tech.
The fourth-annual Cannes Startup Academy, hosted by R/GA Ventures and Cannes Lions Innovation, provides founders in the marketing, media, and advertising space with opportunities to network with global brand and agency leaders and pitch on the Innovation Stage.
Pinterest Tasteshop: Make Your Travel Dreams A Reality
Learn how The Points Guy gets the most out of each and every travel experience. Then snag your own ultimate travel survival kit curated by The Points Guy. (While supplies last!)Featuring: Pinterest’s Eric Edge and The Points Guy’s Brian Kelly.
Lisen Stromberg, Partner and COO, The 3% Conference (Moderator)
Sarah Latz, Senior Copywriter and First-Ever Working Parent Cannes Correspondent, FCB
Henry Latz, Unofficial Intern, FCB
FCB Celebrates World Music Day: Creativity In Color Concert With Tank and The Bangas
Join us as we celebrate the 37th Annual World Music Day and our “Creativity In Color” initiative, launched
at last year’s festival to celebrate diversity in creativity. This event will honor special guests from Cannes
Can: Diversity Collective, which partners with the Marcus Graham Project to expose young creatives from
under-represented communities to the advertising industry on an international level. Hear hit American
funk and soul New Orleans-based musical group Tank and the Bangas perform their latest hits and be
inspired by their unique story.
IPG Mediabrands Cannes Closing Celebration
Close out the week in Cannes with IPG Mediabrands, iHeartRadio, MAX and a special performance by 3-time Latin Grammy award winner, Carla Morrison.
ACT Champions of Good
We are proud to launch ACT Champions of Good: an annual celebration and tribute to the people who have played key leading roles in advancing social and environmental causes through personal contributions and/or creative campaigns. This year’s inaugural tribute recipients include Michael Roth, Chairman & CEO of Interpublic, Tarana Burke, founder of the MeToo movement, and the World Wildlife Fund.
Late Night at the Villa
Hosted by iHeartMedia
Open to All IPG MB Attendees, Clients & Partners
Queen Rules Casino
Join the FCB International group for some music and light bites as we close out this week of creativity. Enjoy a special edition of #QueenRules poker, with games throughout the night and fun prizes! First launched in celebration of International Women’s Day, The Queen Rules Project was inspired by a five-year-old girl who questioned why the King was higher than the Queen in a deck of cards. In #QueenRules poker, the Queen outranks the King. This simple yet powerful idea is a way of redressing the unconscious gender bias that surrounds us.
The Girls' Lounge at Cannes Lions
The Shutterstock Yacht
IPG Agencies can enjoy sun and rosé with our partners at Shutterstock. RSVP to contact with a time that works for schedule.
- Nail art station
- Lunch 12-2pm
- Rosé and light snacks from 2pm on
- An artisan creating custom luggage tags
- Daily talks on scaling visual content